Looking to Grow Your Business Online?I have a proven track record when it comes to helping businesses increase their visibility online and grow their revenue. I do this by mixing passion, innovation, & expertise.
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Online Marketing Services
Why exactly have my customers trusted my team & I with their brands for over 10 years? Our online marketing services come second to none. We partner with you to provide:
Search Engine Optimization (SEO)
Search engines are powerful marketing tools that can drive massive traffic to your website and generate thousands of leads and conversions. As a Google certified professional I optimize your site to boost your rankings using white hat SEO strategies and help you get highly qualified leads.
Social Media Marketing (SMM)
We boost your brand’s authority on social media by targeting the right audience on the most relevant platforms. We use smart and measurable strategies that help you convert your social media fans into loyal customers.
PPC is highly competitive. But with Google certified PPC specialists on your team, you get maximum returns for every dollar you invest. We optimize your PPC campaigns to help you outsmart your competition and dominate the market.
Content Writing & Marketing
Content is and will always be the king. It is the most powerful way to attract your audience by using catchy phrases and refreshing content at a regular interval of time. We help you develop powerful and engaging content that promotes your brand.
Web Design & Development
Your website is your virtual office. Our professional web design team goes the extra mile to design and develop a responsive, mobile-friendly and fast-loading website that suits your business needs. You get a SEO optimized website that generates leads and sales.
Successful marketing boosts conversions. And our conversion optimization at every point of your sales funnel ensures exactly that. We strategically place high converting tools that transform every lead into a repeat buyer and vibrant brand evangelist.
After our initial interview where we get to know your business with a key decision maker in your organization. We strategize a digital marketing plan custom to your business and goals. This includes what channels to focus on, budgeting, content etc.
Your reputation is your biggest selling point. People will keep buying if they like and trust you. We are dedicated to maintaining your online reputation and making sure that when someone Googles you, you look good! We do this by fixing negative search results.
We help you grow a powerful email list that generates sales beyond your wildest imagination. We develop compelling email content to keep your audience thirsting for more and optimize the landing pages to maximize conversions.
Custom Online Marketing Solutions That Produce Results!
The world of online can be a difficult one to navigate, especially if you’ve got the responsibility of running countless other business operations. That’s what my team and I are here for. Our experience and training make us uniquely qualified to spearhead your online endeavors in the most efficient and result-oriented way possible. We’re here to provide you with the expertise you need to maximize your online impact while helping you achieve both your long- and short-term goals. We know what needs to be done, and just how to do it.
Every business is unique, and that’s why we tailor-make our internet marketing services to suit each individual client according to their business environment, current scale of operations, as well as the clients’ objectives. There’s no one-size-fits-all solution when it comes to online marketing and related fields, and that’s why we don’t take any shortcuts when it comes to our clients’ projects. We utilize cutting edge techniques to attract the organic traffic you need to grow your operations and utilize a deep understanding of digital marketing trends to help keep you one step ahead of the competition.
Internet Marketing Consulting Solutions
Digital Marketing strategies are executed across various digital platforms. This can be a daunting task for a business owner or an in-house marketing department who does not have specialties in these digital channels. We create online marketing campaigns reaching out to your customer and engaging them through online media. As a Google certified internet marketing consultant, I execute these tasks on your behalf making sure to abide by Google’s best practices.
Projects in Online Marketing
To begin with, all the projects a digital marketing consultant undertakes are varied. As such, he must have mastered the art of versatility and must be prepared for all kinds of marketing projects thrown his way.
A good digital marketing consultant must have the knowledge of trending digital strategies and techniques as well as software and other trends.
Certified Internet Marketing Consultant & Their Specialties
Search Engine Optimization SEO
SEO is the biggest tool in the digital marketing industry and any digital marketing consultant should have a thorough knowledge of it.
SEO is basically an acronym for search engine optimization, and is simply a process of influencing the online visibility of a web page in an organic result. To further explain it, a website or web-page with good SEO is more likely to appear higher and more frequently in the search results list which will thus gain more visitors.
A digital marketing consultant’s job entails the handling on-site SEO, reviewing analytics, building backline profiles, formulating content marketing strategies and monitoring results.
PPC is an abbreviation for pay-per-click. It is a method for buying visits to one’s site through clicks on advertisements.
PPC is another very crucial tool for a digital marketing consultant to have complete knowledge of. Consultants who specialize in PPC can be Google-certified, along with having a strong background in analytics
Digital Marketing Consulting Business Models (Goals)
For a digital marketing consultant to begin his work for a client, he needs to understand the business model first. A business model will help the consultant to understand how the company will generate revenue online.
There are a number of business models to choose from, but the crux is to know the demands and requirements of each client so I am able to choose a model that works best.
1) Lead Generation
As the name suggests, this model is aimed at generating leads for a company or business. The model works on a simple process, bringing leads to take certain actions as per the industry they are engaging with.
For example, if we take an example of Amazon.com, lead generation business model will find customers who are looking to purchase products online and will lead them to amazon.com to buy the same. The success of this model depends upon the number of leads generated and the number of people out of those leads who have taken desired actions.
The work of a digital marketing consultant here is to make the leads follow the trail laid in front of them. Knowing the requirement of the customers through lead forms by providing offers in exchange such as free trials, discount coupons etc.
Branding refers to creating a unique mark of something which makes it stand out. Branding business model is just the same; it creates a unique identification of a product from other products to make it different from them.
Here, a digital marketing consultant help the company to produce a strong brand and make its products different based on the analytics of the company.
3) E-commerce Digital Marketing Consulting
Most people know what e-Commerce is. This is because we are all online for most of the day every day either trying to buy something or sell.
What is an e-commerce site?
In simple terms, an e-commerce site is an online portal where you can sell products and make generate revenue with the usage of a shopping cart like Shopify and online catalog.
A digital marketing consultant is tasked with the job of making the online portal simpler and easy to use for customers. This is done in a bid to make multiple payment options easy as well as ease any complexities in the payment gateway and the checkout process.
Apart from these, there are a number of other tasks a consultant does under this business model like creating ads, sending notification emails etc.
4) News Consulting
This model is all about providing news and information. The information can be about various subjects or can be entitled to just one depending upon the company or agency. The major work of a consultant for this model is to deliver reliable and strong content to the agencies
5) FAQ Consulting
FAQ or frequently-asked question consulting is very similar to the News Model but what sets it apart is it only provides information on one particular subject and not all or many. These are mostly seen in blogs produced by people with the goal of providing thorough and complete information about a subject.
The work of a consultant here is to engage in social media discussions, optimizing every piece produced on the site and making email campaigns and sending them.
Important questions a internet marketing consultant may ask before taking up a project
1) What are the goals of the business? The goals are the goals you are trying to achieve, they can be wanting more traffic to your website or to rank higher in google.
2) Where is the business in the product or service life cycle? The simplest answer to this is: Introduction, growth, maturity, and decline.
3) What is your budget for digital marketing consulting? To know the exact amount of money the company will have to spend, the consultant should first know what they are working with.
4) Where does the business need to go to be profitable? Simple, the business needs to make a profit. The consultant will have to choose the perfect business model which can make the most profit for the company.
5) Where are business customers online? Are they on Google, Facebook, LinkedIn, YouTube?
6) What ads do they respond to the best? If you do not know what ads your audience responds best to the online marketing consultant can test different ads.
I am Not Your Typical Internet Marketing Consultant
When you win we win. We work with your business hand in hand to make sure you succeed. We are truly invested in your success.
We deliver monthly reports on your digital marketing campaigns to keep you updated on the progress. This includes search ranking reports, Google Analytics reports etc.
Done In House
Everything we do we do it ourselves by our in house team of digital marketers. This maintains a strict quality control on our campaigns.
Tried & Tested
I am a Google certified online marketing specialists who has been serving our amazingly loyal customer for years. Our skills and expertise have been tried, tested and proven to be the best.
Data Driven Campaigns
We use our clients data and brand information for creative messaging & optimal targeting. This means efficient ads for you.
Search Engine Supremacy
Some agencies will increase your visibility online; we make you completely unmissable taking over all of the top spots on Google with multiple assests.
We are obsessed on delivering a substantial return on investment to our clients. 5X is not uncommon for our clients within the first 3 months.
We’ll tell you exactly how long it takes to satisfy your business needs and deliver on time, sometimes even earlier. We’ve been doing this for so long that hitting deadlines is kind of a hobby for us.
WHAT PEOPLE ARE SAYING ABOUT ME
We worked in a complex biotechnology field, and Lorenzo’s digital marketing skills helped drive paid and organic reach to the website, blog, and events.Natasha Vashist
Harding working, smart, dedicated. Great team player. Always comes up with new ideas.Jay Juan
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We will help you dominate your industry online
Certified Google Partner