Lorenzo Gutierrez

Digital Marketing Blog

Marketing tips, tricks, how to’s and guides. Learn cutting edge marketing tactics from Lorenzo Gutierrez a certified Google partner and digital marketer with over a decade of experience.

Hospitality & Hotel Digital Marketing Strategies

In the hotel industry you deal with people who can be very complicated. At the same time, you try to accommodate and compromise, you deal with guests, manage rooms. You make sure the availability of your services. You run campaigns and give your customers new offers....

Pharmaceutical Digital Marketing Strategies

The new digital age has transformed our daily habits. Who has not purchased something online in the last months? We all buy from the comfort of our house all kinds of products. From shirts in Zara to computers on Amazon. All at the click of a mouse.  Making use of the...

How to Create a Marketing Budget

Digital marketing has been the most leveraged marketing technique since the advent of the digital era. Businesses, whether large or small, established or start-ups, have benefitted from the exceptional outcomes of digital marketing. And, there is no doubt that this...

PPC Management Pricing for 2019

In the Google Ads industry, you have to live with the fact that 90% of the money goes straight to Google. That leaves PPC companies and various freelancers competing around the margins for the leftovers. Still, considering that Google Ads generates more than $100...

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